It’s all about the angle…

45 degrees – The angle of trajectory at which something will travel the furthest possible distance. That’s what we aim to do with your online business, take it further by leveraging the latest digital marketing strategies so it works harder for you.

45 degrees – The angle of the revenue growth curves we like to return for clients with our approach to online marketing.

45 degrees gives us the edge on our competitors and gives you the edge on your competitors too.


Colin Docherty


Who is Edge45?

Edge45 is a Digital Marketing Agency in York that was founded by Colin Docherty in 2015.

Colin’s First Class Masters Degree in Mechanical Engineering from The University of Sheffield underpins the company ethos of bringing a logical and analytical approach to the world of Online Marketing.

Our team have worked as account managers and SEO Consultants for some of the largest digital marketing agencies in the country, and Edge45 represents the culmination of the insights and lessons learned in these companies.

You can view Colin’s full LinkedIn profile here for a full list of work experience, education, certifications, credentials, endorsements, testimonials & recommendations.

Meet the rest of the Edge45 team, we love what we do


Chris Lee

Content Creation & Outreach

Will Mitchell


Andy Canter

SEO Account Manager

Michael Hayes

Content Creation & Social

Edge45 In a nutshell:

When you invest in the services of Edge45, you are investing in our passion, commitment and personal pride in what we do. Our desire to achieve means delivery of results for every client that are tailored to their specific needs and goals.”

Why work with us?

Agency Marketing Expertise Without The Risk

We have several years online marketing experience working for some of the largest digital marketing agencies in the country.

Having managed a wide variety of accounts across a range of B2B and B2C sectors, we are proud to offer this knowledge & experience to help grow your business.

Best of all, you will not be committing to huge costs that are typically associated with marketing agencies. Edge45 gives you maximum value with minimal risk.

We’re An Extension Of Your Own Team

We work as closely as possible with our clients to the extent that it may feel like we’re an extension of your own team. You won’t have to fight through layers of call extensions to talk to us, and you won’t have to wait three months at a time to see us for face-to-face meeting.

We speak with all of our clients on at least a weekly basis to keep them informed of our progress & to ensure that things are moving forward. We also insist a face-to-face meeting with all clients at the onboarding stage to understand their business better.

Full of Passion, Pride & Commitment

We are passionate about what we do for a living and we pride ourselves on delivering the best results possible. Sense of achievement is what motivates us, which means that you will always get a level of service that goes beyond what you might normally expect.

We are committed to you and our own ongoing professional learning so we can continue to offer the most up to date and effective strategies & solutions for growth of your business.

in numbers

What others say

“Got in touch with Edge45 as we was struggling with our own website and what SEO to do and where to start. The report was fantastic and explained everything we needed to do with step by step guides. Would highly recommend to anyone and would not go anywhere else for my SEO. Fantastic service and company to work with.

Trevor Booth, Director, York Phone Repairs

“We have been working with Edge45 for around ten months now with the objective of improving our organic traffic from search engines. Historically we have found this difficult to achieve despite using the services of various agencies in the past. Only now, and after working with Edge45, are we seeing the kind of results which we were aiming for which is down to Colin and his team’s commitment to improving not only our our rankings but also the overall user experience of our website. They go above and beyond what they are asked to do, take the time to get to know your company and market, whilst you can rely on their experience and expertise when asking questions. I wouldn’t hesitate in recommending them.

Corrie Renton, Director, Glencor Golf

“A talented, honest and transparent digital marketing agency that produces exceptional results, Edge45 lead the way with a modern and innovative approach that goes well beyond the outdated thinking of typical providers in this space. The work they did for our organisation was refreshing, insightful and comprehensive and enabled us to reach heights we didn’t think achievable for a businesses of our size. We would highly recommend them and will be using the services of Colin and the team for years to come.

Brannan Coady, Director, Netsells

“Edge45 was recommended to me by a personal friend who uses their services in his own business. I tend to go by personal recommendations when it comes to outsourced work, so hearing positive comments about Colin and Edge45 made me want to contact him. The most powerful tool in business is ‘good word of mouth’ and Edge 45 certainly has it.

Edge45 has helped us develop a much clearer vision of our online business, better web structure, better focus on those who matter – our customers, better page rankings, increase in traffic, increase in number of enquiries and most importantly, increase in turnover.

Fundamentally, Edge45 has made a significant difference to the way we do business online. They’ve grown our online revenue to a point that we can start treating it as a standalone business & thanks to Colin’s SEO knowledge & experience, our brand is ranking 100 times better in Google.

Javier De La Hormaza, Director, Basco Fine Foods

“The team’s digital marketing skills are second to none. We have such confidence in all their SEO technical advice and we are already seeing great improvements through our marketing strategy thanks to Edge45.

Anthony Main, Director, The Distance

“I was apprehensive when it came to getting some SEO consultancy for my employment screening website. I was concerned that I could end up spending a lot of money to get a boilerplate report which would include lots of generic advice but be of limited relevance to my site. My initial conversation with Colin instantly allayed those fears – he took the time to understand my requirements and explain his approach. Just talking to him it’s clear he possesses real subject matter knowledge, which crucially in the fast moving world of SEO, is bang up to date. Throughout the project Colin reconfirmed my initial judgment was not wrong as he got in touch with intelligent questions which proved he was doing a thorough job – for example questions on keywords and competitors you would not know unless you dug deep in to the subject of employment screening. The report was clear and comprehensive, with issues and solutions clearly explained and a priority list as to which of the 31 recommendations should be tackled first. As if that was not enough Colin spent another 2 hours on the phone going through each finding fully so I understood his recommendations and could convey this information clearly to my developer. I would highly recommend Colin and Edge45. If you’re in the market for SEO consultancy get in touch with Colin – once you’ve had a chat with him I’d be highly surprised if you continued looking for a supplier..”

Barry Hetherington, Director, Know Your Candidate

“Colin really knows his SEO and digital marketing stuff, he is a one of those rare breeds of technical web guys who can articulate things to clients clearly in a concise comprehensible language. I had the pleasure of working with Colin on several of the larger Search Labs accounts, all clients loved his in depth technical knowledge, results focus approach and overall detailed client account management.

He is a reliable “go-to man” for all things emerging in SEO, Social and digital marketing.”

John Readman, Director, Ride25

“I’ve been working with Colin for over 12 months and with a number of different clients. I can highly recommend the work he carries out, technically he is very capable, his attention to detail is fantastic and works though issues with a logical approach to solve problems and drive results. Doing a great job is massively important to Colin and its clear he cares about doing the best for the client’s website and business. I would have no hesitation in recommending him.”

Rob Powell, Director, Spike Digital

“I had the pleasure of working with Colin at Search labs. Colin is highly driven, enthusiastic, creative, focused and is a natural leader. Colin’s extensive SEO and digital marketing knowledge was a true asset to the team and helped us to reach our goals. I can honestly recommend Colin to anyone who is looking to build brand awareness, brand development or to succeed in the digital landscape.”

Kerry Beckett, Marketing Director, Disability Needs

“I had the privilege of working with Colin over a 12 month period. Whether during his Client Relationship or SEO Marketing roles, Colin has always executed at a very high standard with enthusiasm and commitment. As a Technical Account Manager, Colin was a true pillar during the critical brand development process of my start-up business. His efforts directly impacted on our world wide success. His ability to gather information and make strong decisions was greatly appreciated. You could always count on Colin for his judgment during the crucial times of a project. I would confidently recommend Colin to any company.”

Robert Bodill, Yvolution

“Whilst Colin’s Technical SEO ability is second to none, his Digital knowledge doesn’t stop there. His passion for all things Digital and enthusiasm to learn more isn’t something that you encounter every day. His drive to get results is always commended by both colleagues and clients and I can honestly say that I’d recommend him to anybody. It was a pleasure to be working with him and hope to do so again in the future.”

Jon Harper, Account Director, Twenty Six

“Colin is a determined and enthusiastic guy with a thirst for all things digital. He has a very technical mindset and understands what it takes to help a business succeed in the digital landscape. He’s got serious drive and ambition and is an all round good guy to work with.”

Ginny Deacon Elliot, Business Development Manager, Search Laboratory

“I thoroughly enjoyed working with Colin. SEO is not an exact science, nor is it predictable. Colin’s determination and dedication to find solutions in the increasingly challenging ecommerce space is what sets him apart from most online marketers. The ability to pull together disparate bits of information and then process it in a quick and meaningful way is a valuable skill set – something which comes naturally to Colin.”

Fred Gray, SEO Manager, Jet2